The Floating Fashion Week (FFW) presented by Hotel Pulitzer Amsterdam, the world's first fashion week on the water, is dedicated to the new king and queen of the Netherlands. That the organization of the Floating Fashion Week (FFW) announced at a press conference in Amsterdam Hotel Pulitzer, a Luxury Collection Hotel in Amsterdam.
The organization sees the fashion week as an ultimate tribute to the new king and prince has made strong in the field of water management at international level. According to the Floating Fashion Week (FFW), the new queen the Dutch international fashion scene put on the map as a style icon.
The world's first fashion week in the water on 21 May afternoon opened by couturier Sheila de Vries and lasts until May 28. De Vries has for many years designed for the former Queen Beatrix and will be in a special canal boat Canal Company, transformed during the world premiere arrange a show at the 400-year-old canals to sailing catwalk. The internationally renowned shoe designer Jan Jansen will be on May 21 from the hands of the Dutch De Vries Designer of the Year Award, designed by artist Petra Daudeij received.
Last year, Sheila de Vries the medal. On the opening day are also awarded the Dutch Model Awards. This award for top models experiencing its sixth edition this year. In previous ceremonies names among others Frederique van der Wal, Doutzen Kroes, Daphne Deckers and Ymre Stiekema the Dutch Model Award personally received. The award is made possible by sponsor Apivita Natural Beauty Cosmetics and Dutch Fashion Collection (sponsor).
In addition, the couture fashion week also ample attention to sustainable fashion, childrenswear, swimwear, styling and fashion talents as Tanika the King. For the first time, there is also attention to men from abroad: as the Portuguese designer Jorge Ferreira order fashion line present VICRI.com online.
Several other designers including Anna Grigorian (couture), Daphne Desseaux (sustainable fashion), Stephanie Tency (Miss Netherlands Universe 2013), Omar Munie, Pearl Dronkers & Emily K, the innovative Wish Lashes (wimperextentions), Beach Bunny Swimwear / Luli Fama / Agua Bendita (luxury swimwear) and Maison Close will also provide a show.
The royally publisher Phia Baruch (1934), the oldest fashion journalist Netherlands and founder of the Dutch Association of Fashion Journalists, is advisor to the Floating Fashion Week (FFW) and chairman of the jury of the Dutch Model Awards and the Dutch Designer of the Year Award.
The nationally known architect Prof. Cees Dam is connected as patron to the Floating Fashion Week (FFW).
Floating Fashion Week (FFW) is sponsored by Hotel Pulitzer Amsterdam, Canal Company, Apivita Natural Cosmetics, Ronald Heister Public Relations BV, Dutch Fashion Collection, Hairpoint, Catwalk Promotions, My Jewellery, Sil's Printing, Home of Happy Brands, Catwalk Coach. en, Uber Taxi and The Couturekrant.