'Think. Feel. Do. Digital'. That was the slogan for HSBC's Digital Week, an event that showcased the power of the Bank's digital innovation in making banking services more accessible and portable for customers.

One such customer was Mr Jean Paul Medati, who, apart from benefitting from HSBC's Mobile Banking service, was the winner of the HSBC Digital Week online competition in which participants had to discover a hidden phrase by following clues hidden on HSBC's Website. Mr Medati was the first person to correctly find the phrase which was 'HSBC Mobile Banking is Free, Secure and Convenient' and won the iPad Air® 2 which was the prize up for grabs.

"It is great of HSBC to come up with an innovative way for keeping customers informed of the Bank's digital services and benefits. I liked the campaign and enjoyed participating in the online competition. Bringing home the prize was even more rewarding." said Mr. Medati during the presentation ceremony held at HSBC's Operations Centre.

The prize was presented to Mr Medati by Mr James Allardice, Head of Business Performance, who said "The constant development in the Bank's Electronic Banking systems has enabled us to roll out state of the art ATMs as well as online banking services such as our Personal Internet Banking and Mobile Banking app. These systems have made it possible for our customers to carry out the majority of their banking from anywhere and at any time of the day without having to step into a branch."

Throughout the Digital Week campaign gifts were distributed to customers registering for Phone Banking and Personal Internet Banking.  Other customers also received demos on the freely available HSBC Malta mobile banking app that has been downloaded more than 20,000 times since its launch six months ago.