Go Mobile has launched Malta’s first ever wireless GSM Desktop Phone, a potential replacement of the home landline. The GSM Desktop Phone is a wireless device that communicates through go mobile’s GSM network. It offers mobility as well as other advantages such as comfort, ease of use, a large display, and a full built-in QWERTY keyboard allowing easy SMS typing. The launch of this phone took place at Go Mobile’s Trade Fair stand in Naxxar.
Prof. Juanito Camilleri, Go Mobile Chief Executive Officer, said the Jablotron GDP-02 Desktop Phone, which costs around Lm50, can be used as a supplementary option to one’s mobile phone. The Desktop Phone contains a Go Mobile SIM card, and therefore can be taken from one home to another, or office – without the need of paying for an extra line. Moreover, one can send and receive SMSs through this phone. The GDP-02 has the added bonus of having a full QWERTY keyboard, as well as a 200 name phonebook and speakerphone.
Prof. Camilleri added that Desktop Phones have been successfully launched in Europe and Asia, and featured on CNN and ABC News.
With the launch of this phone, several mobile operators have attracted senior citizens and have also competed against fixed line operators on price. Moreover, through this device operators have entered areas of the market in hard to reach rural areas.
He added that for the time being existing mobile rates will apply when using the Desktop Phone, depending on whether the SIM inserted in the Desktop Phone is a contract or pre-paid line. However, Prof. Camilleri said the company is currently assessing the market’s interest in this device and is considering the launch of special tariffs tailored for telephony on this device. Moreover, during the Trade Fair period, Go Mobile will be taking pre-orders for this wireless desktop phone.
Prof. Camilleri said Go Mobile’s subscriber base is fast approaching 155,000 customers. He said this continued growth is remarkable especially since this year is the company’s fifth year of operation. As a way of thanking its customers and marking its Trade Fair offers, Go Mobile has awarded 20 free extra minutes to all its contract customers, and has launched Call me for all pre-paid customers giving the latter 50 cents of free talk-time with every one hour of incoming calls.
“Go Mobile has also launched special offers on Go Live! MMS handsets, which include discounted prices on Samsung, Nokia and Sagem MMS phones, inclusive of Lm5 free talk-time and 100 free MMS plus a Go Mobile neck strap. The prices start from Lm49. Moreover, Go Mobile launched a Lm20 top-up card which has Lm5 free extra talk-time,” Prof. Camilleri said.
The game corner in Go Mobile’s Trade Fair stand is another area of attraction. This year, Go Mobile has come up with a fun quiz game testing the participants’ general knowledge. When playing the game ‘Double or Nothing’, participants have to guess the right answer and send it via SMS. With every round, customers can earn double points and could win a brand new Go Live! MMS phone.