At a well-attended press conference held at the Vinova Juventus Sports Centre in Torino, the forthcoming Juventus visit to Malta was officially announced to the public.

La Vecchia Signora, as the legendary and world-renowned Italian Football Club is known, will be in Malta for a training camp between the 6 and 12 January, 2008 and will also play Valletta on 9 January 2008. Coverage for this event has been widespread across Italy, in the media and in papers such as; Corriere dello Sport, E Polis Milano, Tuttosport and Gazzetta dello Sport. In his address, Juventus CEO Jean Claude Blanc was very upbeat about the Malta training camp and was most complimentary towards Malta, favourably comparing our Islands to his team:

Blanc stated that Malta is not only a high-class tourism destination but is also a country with top class training facilities, worthy of prestigious clubs like Juventus.

Malta boasts one of the biggest fan clubs in Europe, with an estimated 20,000 supporters for this well loved team. This much anticipated event, organised by Renaissance Productions, is being supported by the Malta Tourism Authority. The MTA is in a continuous bid to market our islands in core markets such as Italy, also through campaigns promoting Malta as a hub of activities, events and initiatives, employing the concept of: “Malta … It’s All happening here!”