Melita has announced that following the latest round of bidding, it has been successful in retaining broadcasting rights for UEFA Europa League through to 2015.

Changes announced in broadcasting rights for UEFA Champions League apply from the 2012 season onwards and do not affect the season currently underway.

As from the 2012 season onwards, customers will be able to watch the best UEFA Champions League matches for free on TVM and other free to air channels every match week.

In a statement, Melita said that when bidding for broadcasting rights, the company considered a recent European Court of Justice (ECJ) ruling on the English Premier League which attacks the very notion of territorial exclusivity within the European Union. This may open the doors to wider competition from alternative broadcasting methods and adversely impact the millions of Euros being committed annually for the acquisition of sports content rights.

Melita said it is monitoring these international developments to ensure that its customers will be well placed to take full advantage of any changes in the coming years via its TV service and Fibre Power broadband network.

Melita will continue pursuing its strategy to invest in Malta by further strengthening its broadband network, mobile coverage, on-demand TV services and entertainment content, enhancing customer experience and offering more value to its subscribers across all product lines