Dragonara Gaming Limited the operator of the foremost casino in Malta and Poker Travel Israel one of the leading International Poker Group Travel have signed a long term collaboration agreement through which Poker and Casino players from Israel and Central Europe will be visiting the Dragonara Casino to participate in various organized events.
The collaboration between Dragonara and Poker Travel started earlier last year and has already seen hundreds of players from Israel visiting Malta, especially during the tourism shoulder months. The collaboration will now be extended for players from central Europe as special ‘Travel’ packages have been negotiated with various local hotel establishments.
Lior Markov, the Chief Executive Officer of Poker Travel who was in Malta last week with a group of Israeli poker players was extremely upbeat about the deal. “In our cooperation with Dragonara Casino we have found the company to be hard-working and possessing the right attitude to deliver results in this highly competitive market. Dragonara Casino has a positive vision for the Casino sector in Malta and have great initiatives to transform Malta into one of the leading Poker destinations in Europe,” commented Mr. Markov.
Through this cooperation agreement the Dragonara Casino will be entertaining approximately 5,000 Poker and Casino players from Israel and Central Europe per year creating 16,000 bed nights in the process.
“We are very pleased to have concluded this collaboration agreement with one of the fastest growing International Poker Events company,” commented Franco de Gabriele – Business Development Director at Dragonara Casino. “We are working closely with Poker Travel to devise a Marketing Programme in Israel that will allow us to create the right level of awareness for the project. We are also extremely motivated to launch this initiative that will boost the tourism sector in Malta, especially during the shoulder months of the year. We have delivered some very good results in the past months and look forward to bigger events in the future.
Dragonara Casino is intensifying its drive to attract the best Poker Events in the region having announced earlier in the year that the Casino will be hosting Dealer EM in September 2014 and the Deep Stakes Poker Tour in November 2014 on top of our in-house International Poker Tournaments – the Dragonara Poker Open. Dragonara Casino will be announcing other Casino and Poker related agreements with top-most international companies in the next few weeks.