P. Cutajar today unveiled its first own food brand after almost 150 years in business as one of Malta’s leading importers and distributors of wines, spirits, food and confectionery.

The new brand, Olly’s Premium Eats, is a range of frozen premium meat products created especially for the Maltese market, including burgers, chicken fingers and chicken nuggets.

“This was a first for us. We sourced the products, created the brand and will now market and distribute it across Malta and Gozo,” said Denis Zammit Cutajar, Sales and Marketing Director of P. Cutajar & Co. Ltd.

Olly’s is a family of six products: Angus XXL burgers, beef burgers, mini-burgers, chicken burgers, chicken fingers and chicken nuggets.

“Our products are made of real, premium meat. The chicken fingers, for example, are made from real chicken breast except for the crust. It’s healthy, tasty and convenient food you can feed your family with your mind at rest,” Mr Zammit Cutajar said.

“Our star product is the Angus XXL burger, which, as we say in our campaign, is all beef and no bull: a 14cm 100% premium Angus beef patty you can cook yourself that will rival any gourmet burger outlet,” he said, adding that the lack of additives also made this a relatively healthy alternative.

The burgers contain no added spices or flavours and are produced simply from top-quality Austrian meat.

Olly’s was launched at a tasting event on April 9 at Cafe del Mar in Qawra and the products will be stocked in supermarkets from May 15th.