The Malta Independent 24 September 2021, Friday

ANCHOVY. selected as finalist of The Drum Advertising Awards 2020

Friday, 3 April 2020, 09:29 Last update: about 2 years ago

ANCHOVY. Studios has been praised by the largest media and marketing website in Europe, The Drum, after being selected as an official finalist of The Drum Digital Advertising Awards Europe

2020 based on their recent digital campaign '#boosted' for Dr. Juice Malta.

When asked about the campaign, ANCHOVY. said " We partnered with influencers , not for their following but for their attitudes. We picked the freshest products. We chose the best team to work


with. We created a series of videos and we reached our target..." The main video generated over 500,000 views and 1.2 million impressions".

ANCHOVY. will now be judged by The Drum's prestigious panel, which includes the Managing Director of Amazon, against 8 other finalists including DHL, Ford and Sony in the video category.

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