Local design studio Hangar is celebrating its first 10 years of operation. Specialising in design and branding solutions for companies in tech, Hangar has grown to feature international juggernaut brands among its list of clients, with a portfolio valued upward of $50 billion.
Over the years, Hangar has developed into a branding and design studio that has punched above its weight, attracting large-scale entrepreneurs from around the globe. Hangar in fact, brings together well-thought design and business acumen, to deliver results which are both stunning, as well as commercially effective.
“From day one, we sought to be a value-driven branding and design studio”, says Clint Tabone Founder and Creative director at Hangar. “We believe that if something is worth doing, it’s worth doing right—and it should last. That is why we look at design as an investment, since the longer our work lasts, the highest is its return on investment”.
Since 2012, Hangar has made a name for itself, challenging conventions, creating a different kind of studio built on a foundation of unwavering principles. In fact, Hangar prides itself in walking in the shoes of its clients before engaging in a project.
“Probably, the process we engage in, is what sets us apart from our counterparts in the field. We make it a point to understand what motivates our clients, what their core values are, what keeps them up at night, and where they want to be. We don’t only understand, but value challenges being faced by our clients, and incorporate them within our creative process,” Tabone notes. “We root our work in meticulous research and observation to understand our clients’ business, their challenges and opportunities.”
Hangar operates a very flat, quick-on-its-toes organisation, which results in an unrivalled experience for clients. “Working with us, means working directly with the project lead — the people who have the highest stake in the clients’ success, the greatest breadth and depth of experience, and a pragmatic business owner’s perspective. We don’t have a sales team or business development executives because our biggest selling tool is our work and our clients,” Tabone continues.
“Our process is collaborative, iterative, and driven by intent. It’s called The Design Method. We hold various checkpoints during our process, presenting progress for review before each phase so we make sure that there are no surprises at the end,” Tabone concludes.
Though specialised in tech, Hangar’s clients operate in a number of sectors, including automotive, finance, payments, health tech, ed tech, AI, blockchain and fintech. Get in touch with Hangar today, to see how they can help your brand take off!