Customers who apply for the SMS Mobile Top-Up service from BOV between 28 April and 31 May can benefit from 100 free SMS.

This offer is automatically available to all new subscribers who make at least one SMS top up during the offer period.

“We are delighted to team up with both Go Mobile and Vodafone to promote the SMS Mobile Top-Up service from BOV,” said Ray Azzopardi, executive head responsible for Multichannel Banking at Bank of Valletta.

Mr Azzopardi said that the SMS Mobile Top-Up service enables the customer to top up the mobile phone account instantaneously simply by sending an sms message.

“An added value aspect related to this service is the fact that it is available not only in Malta but also in all countries where the customer’s mobile service provider has roaming arrangements.

“This enables us to support our customers to top up their mobile phone accounts even while they are travelling abroad,” explained Mr Azzopardi.

The actual process to top up the mobile phone is very straightforward. Once a customer is registered, all he has to do is to send an SMS on 5061-6505 for a top up of e5 (Lm2.15), 5061-6510 for e10 (Lm4.29), 5061-6520 for e20 (Lm8.59) and 5061-6550 for e50 (Lm21.46).

The BOV Mobile Top-Up service is also accessible via the bank’s ATM network, 24 hours a day, 365 days a year.

Further information regarding this service as well as the promotional offer may be obtained from any BOV Branch,

the Bank’s website www.bov.com, or by phoning the Bank’s Customer Service Centre on 2131-2020.