Jinny Software, a leading global supplier of messaging and media platforms to mobile network operators, is supporting Melita Mobile through its suite of messaging and media solutions. Melita Mobile will now be utilising the power of Jinny’s messaging, media, routing and filtering and rating and charging solutions in its service offering.

Melita Mobile has implemented a complete suite of Jinny’s messaging and media solutions including its SMSC, MMSC, WAP gateway, ringback tone server, real-time charging gateway, missed call notification, VAS application suite (including SMS push/pull, voting and a media download engine), message router and voice mail system (VMS). This comprehensive range of solutions allows Melita Mobile to offer its subscribers the fullest set of VAS services within ambitious timelines.

Melita Mobile is one of the first mobile operators in the world to integrate HSPA mobile broadband into a cable platform. With its investment of e40 million in a new, fully-fledged mobile network, Melita Mobile is Malta’s third full service mobile operator and a fully integrated quad player able to deliver four services from one source, with one monthly bill.

Simon Montanaro, chief technology officer of Melita Mobile, said: “Melita Mobile’s aim is to pass on considerable savings to all our mobile customers. Our unique single-bill service has been extended to all four services, including mobile usage. Melita’s belief is that service differentiation is critical in attracting and retaining subscribers in our market and our comprehensive range of VAS services is another string to our bow.” Jinny’s Regional sales director for Europe, Fintan Supple, said, “We are satisfied that we have successfully implemented our messaging and media solutions and we are looking forward to forging a long-term relationship with Melita Mobile. We hope to assist them with their further market expansion and continued success in the markets of Malta and Gozo.”