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HP Enables micro and small businesses scan 3-D objects and documents

 - Sunday, 19 February 2012, 00:00

The simple, affordable multi-function printer (MFP) HP TopShot LaserJet Pro M275 printer is now available, enabling micro and small businesses to create materials that help differentiate them from the competition, and the flexibility to reach their online customers quickly.

The HP TopShot LaserJet Pro M275 revolutionises the way 3-D objects and documents are scanned to produce more arresting images. This printer represents a new category of MFP as it is equipped with HP TopShot Scanning – a camera with a high-quality optical lens and high-resolution sensor that’s embedded into a hinged arm above the device.

The technology captures a total of six images of a single 3-D object – three with flashes from different angles, and three in ambient light conditions with different exposure levels – then combines them into a single high-resolution image with incredible depth of focus. With the HP TopShot LaserJet Pro M275 MFP, users can quickly and easily scan documents or small objects and integrate the resultant high-quality images into their business workflows.

“HP Top Shot technology has enabled me to save cycles and money,” said Kim Bright, owner of Graphics in Bloom, a small graphics design company. “I no longer need to set up a complicated photo shoot, with lighting and staging to capture product images. I simply use my HP TopShot and have a stellar, digital image, in seconds.”

Businesses with a fast-moving online storefront, or those looking to differentiate their printed materials from the competition will benefit from the HP TopShot LaserJet Pro M275 MFP. Its all-in-one features enable users to upload images of documents and objects directly to the web for convenient storage, management and sharing. In addition, images can be customised as elements in graphical designs or easily inserted into brochures and flyers for print.

The new all-inclusive device opens new possibilities for more creativity and collaboration with direct connectivity to the web and cloud. In a world of continuous connectivity, the HP TopShot LaserJet Pro M275 MFP instantly helps micro and small businesses better serve their clients.

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