Business travellers can now receive an upgrade to first class upon booking their next British Airways long haul Club World ticket.

The offer is available to passengers who book a fully flexible Club World return ticket by 30 September for travel until 31 October.

Customers can choose to use their upgrade option on more than 20 routes on the British Airways network that offer the first cabin.

The upgrade is offered on one sector of the long haul journey and needs to be requested and confirmed at the time of booking. Customers can choose which sector of their journey they would like to upgrade, subject to availability.

Thanks to this offer, British Airways passengers will be delighted by the experience of travelling in two of the most exclusive cabins in flight. The award-winning New Club World has been designed around the customer, offering the perfect combination of comfort, thanks to the seat that transforms itself into a fully flat bed, control, privacy and versatility.

First offers the most refined and luxurious experience of all, where service is discreet yet attentive and even the smallest details make the difference: from the à la carte dining to the velvet slippers and specially designed sleepwear, from the possibility of creating an office space to the on-demand entertainment system.

Executive Club members will earn BA miles and points in line with the cabins they actually travel in.

For more information contact British Airways on 2124-2233 or your local travel agent. The offer is not available online on ba.com.