Procter and Gamble has launched a re-energised, innovative new line up of Herbal Essences shampoos and conditioners on the Maltese market. Herbal Essences has transformed not just its bottles and logo, but its juice, scents, benefits and more, to offer women an exciting, new set of hair care solutions to transport them to a world of fantasy. Herbal Essences is promising “The Great Escape” from a daily routine by indulging in a truly fantastic personal care experience.

Herbal Essences has blossomed into a new exotic world of magical fragrances, specially chosen botanicals and pure pleasure. The new product range now gives consumers the opportunity to choose the perfect match for personal hair type from among seven totally new and enhanced high quality shampoos and conditioners with improved formulas.

Herbal scientists have produced an advanced set of formulations and have tied in the Herbal experience – an intensively enjoyable showering sensation, specifically designed to enhance the final result.

The brand’s new range of seven variants is an innovative collection of must-have hair care products with technologically advanced formulas and each has an enhanced formula specifically tailored to meet the needs of different hair looks and improving the condition of the hair. The products in each collection work together as a system to enhance the final result but can also be mixed and matched for a customised “cocktailing” approach to hair care.

Herbal has been re-created to indulge both mind and senses.

Designed to elicit an intensely pleasurable experience and a moment of fantasy in a bottle, Herbal Essences’ delicious new fragrances have been developed to have a transformational effect on mood. As soon as the lid pops, the delicious scents draw out a world of pure pleasure. Fusions of fantastic ingredient extracts – from acai berries and pink coral flower to coconut and icy pineapple – lend each collection a personality of its own and inspire an extraordinary range of luscious fragrances.

Herbal Essences is imported and distributed in Malta exclusively by V.J. Salomone Marketing Ltd.