Cristina Chiabotto, one of the endorsing celebrities for Chateau d’Ax Italia, has been especially flown in for the occasion of the brand’s official launch in Malta.

A brand established in Italy over 60 years ago producing some of the finest sofa suites on the market, has recently expanded its core business and now produces and distributes both day and night furniture in its concept stores in various parts of the world including Malta. The name Chateau d’Ax is undoubtedly well known in Malta having for a number of years occupied pride of place in the Fino showplace in Mriehel.

On the occasion, the chairman Joseph F. X. Zahra explained that the brand Chateau d’Ax has evolved so much in recent years that it was imperative both for Fino as well as Chateau d’Ax to move the complete brand out of the Fino showplace into new premises solely dedicated to it.

Occupying almost 1,000sq.m. of display area, the new Chateau d’Ax Showplace in Santa Venera has on offer everything a home needs in terms of furniture. Today Chateau d’Ax is able to supply to the market both day and night furniture including kitchens and bedrooms besides the functional, comfortable and top class sofas that Chateau d’Ax are renowned for. In fact Chateau d’Ax through their celebrity endorsed products are offering their multitude of customers the opportunity to live like the stars themselves.

“In the Private Collections brochure which has been distributed throughout Malta and parts of Gozo, Maltese customers will surely marvel when seeing the homes of personalities such as, Carlo Conti, Eleonara Daniele, Manuela Arcuri, Chiara Edelfa Masciotta and, last but not least, the home of Cristina Chiabotto, surely an ambassador of Italian beauty herself just like their featured homes which are Chateau d’Ax conceptually designed,” Mr Zahra added

In fact, the Chateau d’Ax Showplace launch was endorsed by Miss Chiabotto herself who was brought to Malta especially for the event on 28 May in the company of the Fino directors and management as well as other locally distinguished guests and notable people from Chateau d’Ax including Alessandro Colombo from the Colombo family who owns the company.

The guests present were treated to a lavish reception courtesy of Island Caterers and to a dazzling show by the Yada dancers.