The four hotels owned by AX Holdings – The Palace & Palazzo Capua, The Victoria Hotel, Seashells Resort at Suncrest and the Sunny Coast Resort – are now part of a single brand name: AX Hotels.

The rebranding was unveiled during an event for the group’s corporate clients held at The Palace’s rooftop restaurant TemptAsian. AX Hotels’ Director Business Development Mario de Celis also presented the sales and marketing team.

Addressing the guests during the event, Mr de Celis said, “The rebranding of AX Hotels is part of a restructuring process that is positioning the group’s leisure and hospitality services among the best on the island. AX Hotels are succeeding in today’s economic challenges by being proactive and efficient as a team and by consolidating a strong sales and marketing department that offers the best service to the Group’s corporate clients.”