Europe’s leading frequent flyer programme, Miles & More, has set a new record. On 11 February, the 20 millionth Miles & More member was fêted at a special ceremony at the Brussels headquarters of Brussels Airlines.

During the ceremony, Brussels Airlines CEO Bernard Gustin and Hubert Frach, Marketing Manager of Lufthansa Passenger Airlines presented Laurent Schmidt, CEO of a Belgian company, with a digital camera from the attractive range of brand products offered by the Lufthansa Worldshop and a mileage voucher for 50,000 award miles.

Miles & More’s 20 million members come from 234 countries, about a third of them from Germany. On average, 5,000 new members sign up for the programme daily. A Miles & More card is used an average of 150,000 times, daily, across the globe. About 1.7 million awards are redeemed yearly. Miles & More has more than 250 partners, with which members can accrue or redeem mile credits.