The Malta Independent 4 June 2025, Wednesday
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New Advertising campaign for Versace Bright Crystal

Malta Independent Sunday, 2 October 2011, 00:00 Last update: about 12 years ago

Versace Bright Crystal, the female fragrance launched in 2006 by Euroitalia for Versace, still performing exceptionally well in the worldwide sales rankings, renews its communication and is coming soon back with a new important advertising campaign.

Shot in Paris by Mario Testino with the creative direction of Donatella Versace, the new campaign shows a beautiful woman in a Versace Atelier dress, lying on a sofa, holding her beloved perfume delicately in the hands.

With its magnificent glow, the fragrance illuminates the woman’s face, warms the atmosphere, enriches with sensuality a scene of pure and refined elegance where all is “very Versace”.

The extraordinary beauty is that of Candice Swanepoel, the South African supermodel who is also protagonist of the new TV commercial produced by Mario Testino for the same fragrance.

The new advertising visual of Bright Crystal will be visible little by little in all countries of the world.

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