Bank of Valletta Visa Gold, Platinum and Business Flypass Card holders can now also redeem their BOV points against credit at Debenhams Malta.

The BOV Loyalty Rewards Programme for BOV Visa premium cardholders was introduced in October 2009. For every €1 spent when effecting purchases with their cards, cardholders earn BOV points which can then be redeemed against a range of benefits.

“We are delighted to have reached an agreement with Debenhams Malta that is resulting in the addition of this high value retail brand to the popular BOV Loyalty Rewards Programme,” said Michael Galea, Chief Officer Operations at Bank of Valletta.

“The BOV Loyalty Rewards Programme is designed to reward customers’ loyalty through added value benefits and the addition of Debenhams Malta to the programme continues to add to the range of redemption options available to our premium credit cardholders,” added Mr Galea.

“The BOV Loyalty Rewards Programme seeks to reward cardholders who make use of their BOV credit cards when shopping, dining or travelling. The more they use their card to pay, the more BOV points they will earn and the more rewards they can benefit from,” concluded Mr Galea.

Participation in the BOV Loyalty Rewards Programme is automatic and free of charge and cardholders can keep track of the BOV points earned on their monthly credit card statement. BOV points can be redeemed against the annual card fee, Air Malta KMiles and now for credit which can be utilised to purchase goods from Debenhams (Malta).

Full details about the BOV Loyalty Rewards Programme together with the relevant terms and conditions are available on the Bank’s website www.bov.com. For further information, customers may also visit any BOV branch or call the Bank’s Customer Service Centre on 2131-2020.