The Malta Independent 6 October 2024, Sunday
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25 years of the Malta Tourism Authority commemorated in a special event

Wednesday, 11 September 2024, 11:40 Last update: about 24 days ago

The Malta Tourism Authority (MTA) celebrated its 25th anniversary on 9 September with a special commemorative event held at the historic Auberge d'Italie in Valletta, the former home of the MTA, it said.

"This milestone marks a quarter-century of dedication to promoting Malta as a premier global tourist destination, driving economic growth, and enhancing the visitor experience on the Maltese Islands."

The event brought together a gathering of past and present MTA staff, former Chairmen, CEOs, and Ministers responsible for tourism, as well as MTA's Board of Directors.

"Former employees were recognised for their longstanding contributions to the Authority's success and commitment over the years, which has played a pivotal role in shaping Malta's tourism sector. The occasion also provided an opportunity to reflect on the MTA's journey and the challenges and achievements along the way."

The event was addressed by key figures in Malta's tourism industry, including MTA Chairman Gavin Gulia, MTA CEO Carlo Micallef, and Clayton Bartolo, Minister for Tourism and Public Cleanliness. In his speech, Gulia highlighted the MTA's transformation over the past 25 years and its pivotal role in diversifying Malta's tourism offerings. He noted: "Our success is owed to the dedication and passion of all those who have worked within the Authority, past and present, who share the vision of making Malta a leading global destination."

CEO Carlo Micallef added that "today is not just about celebrating the Authority's achievements, but also about honouring the legacy of those who built the foundation for the success of the Maltese tourism industry. As we look forward to the future, the MTA remains committed to innovation, sustainability, and further strengthening Malta's reputation in international tourism markets."

Minister for Tourism and Public Cleanliness Clayton Bartolo emphasized the government's support for the tourism industry and its importance to Malta's economy. "The MTA's impact on the tourism landscape has been profound, and we are determined to continue building on this success. The Authority has been a cornerstone in creating a vibrant tourism sector that promotes our unique heritage, culture, and natural beauty to the world," he said.

The anniversary event also included a special tribute to former MTA staff and leadership, where their service and dedication were recognised with commemorative awards.

The Malta Tourism Authority said it looks forward to continuing its mission of promoting the Maltese Islands "as a world-class destination, enhancing visitor experiences, and fostering sustainable tourism development in the years to come."

 

 


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