HP has announced the launch of the HP Photosmart R727 and R927 digital cameras. No bigger than a deck of cards, these two style-led, visually inspiring cameras feature a wealth of advanced features that are ideal for budding photographers.

With all the panache of their award-winning predecessors, these sleek, metal encased digital cameras (the HP Photosmart R927 digital camera comes in stainless steel and the HP Photosmart R727 digital camera in aluminum) can capture even more intricate details from any scene. With 3x optical zoom and 6 or 8.2 megapixel (MP) resolution respectively, keen photographers can enlarge any unique shots up to poster size, without damaging image quality.

Despite measuring just 2.3cm and 2.6cm thick respectively, the HP Photosmart R727 and R927 digital cameras feature large full-colour LCD screens of 6.4cm and 7.6cm with a 170 degree viewing angle, making it even easier to capture, view and make edits to images using the on-board menu options.

Photographers of all levels can take advantage of a full suite of HP’s most advanced real life technologies, which have been designed to allow users to take impressive photographs every time. One such technology is HP’s unique Instant Image Advice system, which indicates problems within an image that need correction, such as a shot being over exposed. After automatically scanning an image, the programme takes users to an advice screen that provides instruction on how to make the adjustments needed to get the perfect shot.

Further HP’s real life technologies include In-camera Panorama Stitching, an ideal tool for photographers taking panoramic shots and wide angle images, which stitches up to five single shots together to create one image. HP’s automatic in-camera red-eye removal and HP video prints means users can select a single scene from video footage on the camera and save this as an image for sharing or printing.

HP’s newly developed Design Gallery which includes a portfolio of tricks such as 10 different border effects, 12 different filters and four colour effects to help personalise images, is included. All HP’s real life technologies and the Design Gallery can be used without having to connect to a PC or download any additional software.

Sharing and printing photos with these cameras is easy. Photos can be printed directly from the camera without having to connect to a PC using Pictbridge technology or card slots. Sharing photos is just as simple when using HP’s included Photosmart Premier software. This software provides a range of printing options and allows users to upload images to a secure site that friends and family can access in order to view images.

For photographers looking for a completely wire-free experience, both of these cameras can be connected to the optional HP Photosmart 6222 wireless dock. With this dock, users can use the accompanying remote control to wirelessly manage their snapshots and navigate through a television interface.