Business networking is vital for the growth and survival of any business in today’s highly competitive world. Having a good product or service to sell is not enough if one cannot collect the potential clients to sell it to.

The subject has become one of the most discussed issues in today’s business world, with some top business schools abroad also including it in their curricula. But how does one acquire the skill here in Malta? Another question that comes to mind is whether the individual has to have a natural talent for networking or whether it can be learnt.

This and other questions will be tackled during a practical seminar to be delivered by Will Kintish, a world authority on this particular subject, at the Westin Dragonara Hotel on Tuesday, 4 March from 9am to 5pm. For those who had the opportunity to attend last year’s “Experience in Malta”, he has proved inspirational. His unique presentation method is also most entertaining, with hands-on participation by the attendees.

After running over 3,300 hours of business networking training and giving training presentations to over 31,000 people around the world, Mr Kintish can show how to generate new business leads the easy way. He goes beyond the “join a golf club” and concentrates on what to do after an initial contact, such as how to follow up leads and especially how to sell yourself first, before you can sell your product and/or service.

Mr Kintish emphasises that “being a confident and effective networker sets one apart from the crowd. That person becomes more visible, always feels in control, and will always create more business opportunities than others. On top, the ability to network is also an essential tool for personal social enrichment. Notwithstanding its value, networking is dreaded by most people”.

The seminar organiser George Farrugia, a director of MGI Finconsult Ltd, believes that there is the necessary potential in every person to become an effective networker and benefiting from the great advantages that networking can provide.

Last year’s first Kintish Experience in Malta was very well received and had very positive feedback. Anyone interested in learning more about what local attendees had to say about the Kintish Experience are invited to visit the MGI website www.mgimalta.com

The Kintish Experience should be a day to remember for anyone attending. In view of the hands-on approach used by Mr Kintish, participation will be limited and acceptance is on a first come, first served basis.

For more information about the seminar contact the secretariat at [email protected] or call 2180 2044 or 9949 3668. Those wishing to learn more about Will Kintish and his seminars can log on to his website www.kintish.co.uk