The Malta Independent 12 June 2025, Thursday
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DayStar Group Launches eProfile

Malta Independent Wednesday, 17 November 2010, 00:00 Last update: about 16 years ago

DayStar Group of Companies had experimented with online business in the past. Seeing massive opportunities on the World Wide Web the company approached ICON to assist in enhancing its online presence, this time by putting the entire group’s portfolio online.

At www.daystar.com.mt the Group of Companies delineates its proficiency across a range of sectors, namely property and tourism. DayStar outshines many within the tourism industry, holding unique holiday accommodation properties. The Group of Companies has since repeatedly worked with local web development firm ICON to come up with innovative and exciting ideas such as producing the spectacular docu-drama Valletta Living History.

Director of the Daystar Group of Companies, Michael Soler explained the need for an ePortolio to transport their branding and networking activities. In fact, their fields of involvement range even further to other business sectors including automotive, insurance and pharmaceuticals, as well as trade and investment opportunities. Hence, their online presence needed to cater heavily for networking.

Michael Soler particularly likes the layout and design and the ease of navigation from one section to the other. Of course ICON’s work is based on an impeccable user-experience which is why Daystar specifically chose ICON for their website. The company has invested in repeat business with ICON due to their professional service. “They are very creative and have an excellent support team to assist us in whatever we may need” asserts Michael Soler.

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