A recent photo competition organized by Paul & Shark through its local facebook page gave the two final winners, Janice Delmar and Alessandro Farrugia the opportunity to participate in a professional photo shoot to promote the new Autumn and Winter 2011/2012 collections.

The photo shoot, conducted by Bernard Polidano and assisted by Natasha Polidano as make-up artist, took place on The Bridge at The Point with Valletta’s skyline as a natural backdrop. Make-up and styling took place inside the Paul & Shark outlet where all the models had their respective outfits chosen and tried on before the actual shoot.

“The Bridge at The Point is a great place to be and it commands amazing views of our unique capital city. We also wanted this photo shoot to be in line with the imagery in Paul & Shark’s official catalgue for the coming Autumn / Winter season and The Bridge at the Point, which also happens to be a few metres away from the Paul & Shark outlet was the ideal location,” said a spokesperson for Paul & Shark.

Although the two chosen male models have already had the opportunity to wear Paul & Shark in the recent past during a number of fashion shows and promotional events, the two winners were completely new. The two other female models were chosen from the female participants in the facebook competition, which attracted no less than 199 participants. Nontheless, they wore their respective outfits comfortably, carrying them off with a natural ease and in their own personal way.

The facebook competition involved aspiring models posting their personal photo on Paul & Shark Malta’s facebook page and the public to decide who had what it takes to be the Face of Paul & Shark for an advertising campaign on local publications. Janice Delmar achieved an astounding 2,645 likes whilst Alessandro Farrugia came first from the male participants with 1,754 likes.

“We were delighted that we could offer this opportunity to two young fans of Paul & Shark. The classic qualities of Paul & Shark instil a unqiue sense of pride and people wearing it are the same people who appeciate such traits as value, quality and ultimate expression in smart fashion wear,” concluded the spokesperson.