Vanitas is the expression of femininity. Versace and vanitas, a history that passes through books telling the essence of Versace: sketches, colors, images. Soft and sinuous lines that characterize printed motifs and exquisite decorations. It is versace style.
The fragrance
Vanitas versace eau de parfum is the union of pure elements, chosen and combined with harmony.
A rich and voluptuous tiare flower sublimated by lime and freesia and enveloped by sensual accents of cedar wood and tonka bean. “imagine wet petals delicately touched by dew, a flower of intangible volume. Emotions expressed through tactile sensations. Italian mediterranean elements marry tiare flower bringing elegance, warmth and authenticity” Dora baghriche-arnaud, perfumer
The bottle
Exclusive like a haute couture creation of versace atelier. The soft lines of the shiny gold metal decoration recall the naked shoulder of a woman. They flow over the translucent glass body softening the design and evoking seduction and femininity. The cap in surling, light and transparent, is made more precious by a shiny gold metal element decorated with an engraved ivy leaf.
The packaging
Entirely in gold, keeping the decoration motif of the ivy leaf, it faithfully echoes the unusual shape of the bottle. Modern and classic combine through the contrast of shiny and opaque gold. The embossed glossy black logo at the centre gives a touch of chromatic energy to a packaging featuring an elegant and feminine soul.
The bath line
A luscious, sensuous bath line that pampers your body and indulges you with vanity. Vanity bath & shower gel a rich and creamy pearlescent gel that gently cleanses the skin, scenting it with the freshness of lime and sensuous tiare flower. Vanity body lotion a delicate body cream that caresses the skin with a velvety touch and the light and exhilarating notes of vanitas. Ideal after a bath or shower for luxurious, sensuous sensations.
The adv campaign
Top american model lindsey wixson is the face for the fragrance. With blonde hair, deep blue eyes accentuated by sexy black eye makeup, nonchalant femininity, lindsey incarnates the vanitas woman. Shot in new york by craig mcdean and fabien baron, the ad is the portrait of the enticing and innate beauty of a woman taken in the exact moment that she turns. Her nude shoulder expresses natural sensuality and ideally reflects the same harmony of the bottle. The lighting warms the colors and indefinite shapes give the sensation of an ethereal world.
Versace is distributed by x-treme co. Limited in Malta.