A Ron Barceló Master Class was recently held for representatives from the restaurant, bar, and hotel industry, at the Radisson Blu Resort - St. George’s Bay. Mr Vinicio Subero, Commercial Director of Ron Barceló, gave an in-depth presentation about the history and the process of making fine rum. He also talked about the great versatility that Ron Barceló can offer its customers. At the end of the Master Class, participants were presented with certificates. The Master Class was organised by S. Rausi Trading Limited, distributors of Ron Barceló in Malta.
About Ron Barceló
Barceló & Co. was founded in the Dominican Republic back in 1930 by the then young entrepreneur - Julian Barceló. It didn’t take long for the Barceló brand to become a standout among local rums, and its growth created one of the largest and most prestigious Dominican enterprises. Today Ron Barceló is sold in more than 50 countries around the world, having become a leader in the international premium rum market. Spain, being one of its biggest markets, is now selling over 375,000 cases per year.
In several European and American countries, Barceló took it upon itself the task to modify a widespread consumer custom where practically nothing but white rum was being chosen as the top drink, and set out to invite people to enjoy aged rum, with its amber-looking hues, some golden, some reddish, as well as the aromas and flavours that place these rums among the most sophisticated beverages in the world.
Key points to its success
The Dominican Republic’s perfect weather conditions are ideal for rum production in terms of temperature, humidity and evaporation rate. The aging facilities which are located at San Pedro de Macoris, has a constant average temperature of 30ºC and humidity of 90% which are the best conditions for aging.
Only the finest sugar cane produced in the Dominican Republic is used in the production of rum.
Constant research efforts by Master Blenders lead to the best possible blends, achieving a perfect combination of body character, great performance and exquisite bouquet. Special attention is given to the purity of water used as well the filtration process leading to a truly limpid product.
Its industry’s leading distilling technology combined with age-old artisan knowledge of local experts, which are heirs to a long tradition of excellence in rum production.
Quality control is paramount through all stages of production and the company is certified in line with ISO 9001-2000 Standards.
The range
Ron Barceló Añejo
Having a golden red colour and smooth aroma, this superior blend is created from a premium selection of rums, all naturally aged for up to four years in American Kentucky oak casks that are first used for aging Bourbon. It is rich, flavourful, and a favourite among rum connoisseurs. Barceló Añejo is amazing alone or combined with any mixer.
Ron Barceló Imperial
Aged ten years, this rum was selected as “The Best Rum in the World” by the Beverage Institute of Chicago in both 2000 and 2001. It reached the highest qualification (97/100) never before awarded to a rum by the Institute, after calling it “a superb world-class drink”.
Ron Barceló Blanco
Light and crystal-clear, this rum is aged for a year in oak barrels. Its character represents the product that most directly takes us back to the sugar cane fields of the Caribbean. It is a fantastic addition to any cocktail.
Ron Barceló is distributed locally by S. Rausi Trading Ltd, Stadium Street, Gzira.
Tel: 21316210
E-mail [email protected]