Lidl Malta, the leading retail chain on the Maltese islands, decided to donate its annual budget allocated to the festive end of year dinner to charitable organisations instead. This means that the budget normally allocated to the traditional Christmas dinner was instead defrayed altruistically. Through this initiative, the company has transformed a moment of conviviality, which this year could not take place in light of the health emergency, into a solidarity gesture with a great social impact. In fact, the company left it up to their team members to decide who to donate their End of Year Dinner budget to.

In the end, four NGOs were identified, Caritas Malta, Id Dar Tal-Providenza, YMCA Malta, and Hospice Malta, who received between them a financial contribution of €8,000.

"This solidarity project is part of a broader Corporate Social Responsibility strategy. In fact, we firmly believe that corporations play a significant role in the community in which they operate. For this reason, this year again we want to offer a concrete contribution to the organisations and associations that every day are committed to the service of those in need, to provide them with a better future. By choosing the organisations to support, as a team, employees participated in the selection process which is in line with the value of active engagement that we have always promoted and that distinguishes our philosophy," the Lidl Malta management said.

In addition, Lidl Malta donated the sum of €2,000 to the Puttinu Cares Foundation, the support group that offers a holistic approach of care for families with children suffering from cancer. The company, who has this cause at heart, has been supporting the Foundation for over nine years and decided to keep on investing in the project through this financial contribution.

Lidl Malta, with eight stores on the Maltese islands, strives to be an active part of the society around it. With this in mind, the company, year after year, develops a broad year-long proposal to work hand-in-hand with various charities and non-profit organisations.